IMPORTANT ANNOUNCEMENT
Over the past couple of years our team has expanded and the services we provide have broadened. To reflect this, we have decided to change our company name.
We will now be known as Inara Home Imagery.
Inara means “ray of light”, "shining light" or "illumination" - and since our lighting technique is a crucial component of our style of property photography, it seemed fitting. We have chosen the word imagery (instead of photography) since we now also offer videography and lifestyle staging to maximise visual impact.
This name change took effect on Tuesday 3 January 2023. Please visit our new website and continue there!
Property Styling and Virtual Staging
We offer a property styling / lifestyle staging service to add the ‘wow factor’ to properties using carefully chosen accessories, soft furnishings, food and drink to create an enticing space. We also bring with us beautiful bouquets of professionally-arranged flowers from a local florist.
The goal is to highlight the kind of lifestyle that the property offers, because when people are browsing houses online they aren’t just looking for a property - they are looking for the next chapter of their life.
One exciting advantage we have is that we can change the colour of the cushions and throws in Photoshop, so that the accessories match each room’s colour scheme and the character of the property, meaning each styling job can look even more unique to the property (please note however that this can’t be done for videos).
Check out some before and afters of our work:
Want to see more? Watch some videos of properties we've styled, such as Low House and Broadleaze House.
Joint Managing Director of Stowhill Estates, Lucy Joerin, said about our service:
“Home styling is a crucial element of our bespoke marketing strategy for high value homes, and we are thrilled to work with Miriam and her lifestyle team on a regular basis to ensure that our premium homes for sale are presented in the most appealing way online and in our property brochures. Miriam’s styling team have a fantastic eye for detail and know exactly which finishing touches to put in a room to make it warm and inviting, without looking artificially ’staged’. Added to that, the team are always such a delight to work with - professional, caring and fun.”
According to House Wow, a whopping 75% of people find it hard to imagine a home's real potential and can’t picture themselves living there – so if your property could do with an inspiring touch, let us know and we’ll deliver magazine-worthy images that you never thought the house could yield!
What if the property is vacant or not fully furnished?
'Real life' staging can be tricky if the house isn't furnished, and in these instances we collaborate with the very talented team at Tallbox for virtual staging. We liaise with them directly, review initial drafts and send you through the final images to make life as easy as possible for you.
See for yourself what virtual staging can offer:
Rightmove statistics show that home staging increases the selling price of a property by an average of 8%.
The Home Staging Association’s HSA Report 2019 showed that 100% of estate agents believe that home staging makes it easier for a buyer to visualise the property as their future home, while 94% said that staging increases the number of viewings.
PLEASE SEE ANNOUNCEMENT
IN HEADER AND FOOTER REGARDING COMPANY NAME CHANGE AND NEW WEBSITE!